Social media · Updated
Social media accessibility checklist for video
Short answer
An accessible social video has accurate captions, high-contrast text, clear audio, no rapid flashing, alt text on images and a transcript where it matters. Checking these takes minutes and widens your audience, including viewers who are deaf or hard of hearing and those watching without sound.
What is on the checklist?
- Accurate, readable captions
- Strong text contrast
- Clear speech and low music
- No rapid flashing
- Alt text for images
- A transcript for important videos
How do skills help?
Explainer uses a dark pill for captions, which helps contrast. Proofread them, and add a transcript if accessibility is critical. See editing for accessibility.
What is not covered by captions?
Non-speech sounds and visual descriptions may still need text.
Frequently asked questions
Why does accessibility matter for social video?
It lets more people understand your content, including viewers who cannot hear it or who watch without sound.
Are auto captions enough?
Not without a check. Proofread names and jargon.
What is alt text?
A short text description of an image for screen readers.
Do I need a transcript?
For important or long videos, a transcript helps many viewers.
Skills mentioned on this page
Explainer
Turns a talking clip into a clear lesson with gold word-by-word captions and points on screen.
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